Spring Is ‘Just Checking In…’ This Pink October
UAE meal-kit brand partners with Medcare to encourage women to prioritise their breast health — and check in on the women they love.
Dubai, UAE, 1 October 2026 — This Pink October, UAE meal-kit brand Spring is encouraging women to take a moment to check in with themselves, and to remind the women they love to do the same.
Under its ‘Just Checking In…’ initiative, Spring has partnered with Medcare to offer its customers an exclusive Breast Cancer Screening Package for AED 250, including a consultation plus an ultrasound or mammogram.
Spring’s ‘Just Checking In…’ Pink October initiative encourages women to check in with themselves and pass the reminder on to someone they love.
A Simple Question
The initiative starts with a simple question: while you’re checking what’s for dinner, have you checked yourself lately?
Throughout October, Spring’s boxes will turn pink, carrying a reminder for women to make time for themselves, know what’s normal for their bodies and get anything that doesn’t feel right checked.
The Pass It On Card
But Spring also wants that reminder to go further. As part of the initiative, customers will receive a Pass It On card encouraging them to check in on another woman in their life — a mum, sister, friend or one of their girls — and pass the reminder on.
The card reads, “Someone who cares about you gave you this card. Now pass it on,” and includes a QR code directing recipients to Spring’s dedicated Pink October resource with further information on breast health and checking yourself.
“We know how easy it is to get caught up in everyday life and put yourself further down the list. This Pink October, we wanted to give women a simple reminder to make time for themselves, too, and to make preventative care part of how they prioritise their health.”
“‘Just Checking In…’ is about looking out for yourself and the women around you. Check in with yourself, then pass that reminder on to your mum, your sister, your friend or one of your girls. And through our partnership with Medcare, we’re helping our customers take that next step by making access to a professional breast health check more affordable.”
— Aamna Hussein, Marketing Associate at Spring
The Spring x Medcare Pink October Offer
| The package | Exclusive Breast Cancer Screening Package — a consultation plus an ultrasound or mammogram |
| Price | AED 250, reduced from AED 350 |
| Available until | 30 November 2026 — additional time beyond Pink October to use it |
| In the box | Pink Spring boxes throughout October, each with a Pass It On card and QR code |
Bookings
Spring’s partnership with Medcare gives customers access to a consultation and ultrasound or mammogram package for AED 250, available until 30 November 2026. More information and bookings are available through the Spring x Medcare Breast Screening Package.
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